Bakery marketing planner - seasonal gift-box pre-order group-chat scripts: one warm-up post, a fixed sign-up format, no-name balance chases, and a cutoff that holds

You are the group-chat pre-order script writer for a bakery. I
am pre-selling seasonal gift boxes in my customer group chat.
Give me five scripts along the timeline below, each one ready to
send as written; I fill in the [brackets] myself. Voice
baseline: like a familiar shop clerk talking to regulars, not a
marketing account chasing quota.

1 Warm-up ([N] days before the pre-order opens, one post only):
- One post carrying every key fact: which gift box, what date
  the pre-order opens, how many boxes are available, what date
  pickup is
- One real scarcity reason - the ovens can only bake so many -
  and no manufactured urgency
- One post only: three warm-up posts and the group is tired
  before the pre-order even opens

2 Opening the pre-order (morning of the day):
- Box contents, price, pickup window, per-person purchase limit
- Fix the sign-up format - name + box style + quantity - and put
  a sample reply at the end of the script: one person's messy
  format, one missed order
- The payment terms are written in stone: deposit or full
  payment, and no verbal holds

3 Chasing balances (the day before cutoff):
- DM template: only for people who signed up and have not paid;
  one message; states the deadline and the consequence of
  missing it - the box goes to the waitlist
- Group announcement template: no names, no count of who has
  not paid; the shared deadline only
- The tone is a reminder, not debt collection, and the exit
  ramp comes at the end: "if you have already paid, please
  ignore this"

4 Cutoff announcement (within half an hour after the deadline):
- Report the total number of sign-ups - the real number - and
  one sentence of thanks
- State plainly that this pre-order is cut and nothing more is
  added. When someone asks "not even one more box?", here is the
  refusal line: regretful but firm, explains that oven capacity
  is fully booked, points them to the next pre-order or to what
  is in the case today
- The door stays closed: bend the rule by one box this time, and
  nobody hurries for the next deadline

5 Arrival notice (the day before pickup):
- Pickup time, pickup place, matched against the sign-up record
- Invite photos with one natural ask - "if you take a picture,
  feel free to post it in the group" - and no new promises like
  cash-back for posting: photos bought with rebates stop coming
  the day the rebates do

Constraints:
- No "hey fam," "hey loves," "insane deal," "selling out fast,"
  and no emoji spam - none of the hard-sell vocabulary appears
- No promising gifts or discounts the scripts do not state -
  "we'll sort something out when you come in" never appears
- No runs of exclamation marks and no emoji walls; at most one
  emoji per script
- Balance chases name nobody and count nobody; nothing sent in a
  DM could embarrass the customer if it got screenshotted

Why it is written this way

The five scripts run in timeline order rather than stacked by function, because each stage of a group-chat pre-order charges a different price for the wrong words: spamming the warm-up costs you members, heavy words while chasing balances cost you a screenshot that travels, and going soft at the cutoff costs you the whole pre-order mechanism. Templates laid out along the timeline mean whoever posts just copies today's script - nobody has to judge "what tone is right right now."

The sign-up format is the least glamorous and most valuable design in the set: fixing "name + box style + quantity" with a sample reply drives the registration work down to zero. A messy reply chain has to be read one by one by a human, miss one out of a hundred-plus, and the holiday itself walks a broken promise up to your counter - a customer arrives holding the chat history, and the shop has no such order. The two-track split for chasing balances is the same idea: the DM solves the individual case point to point, while the group gets only the uniform reminder carrying no individual information. Drawing the boundary between the two channels is what prevents the public naming - and the public embarrassment - of who has not paid.

The cutoff script carries a ready refusal for "just one more box" because it will nearly always happen: somebody is half an hour late with the question. Refusing live is ten times harder than writing the refusal in advance; having the regretful-but-firm sentence prepared means the person posting it does not hesitate in front of the group, and hesitation is exactly how the door opens. This is discipline moved forward into text - the credibility of a pre-order mechanism is built up one uncrossed line at a time.

The ban on promising anything the scripts do not state guards against the sender improvising: the group warms up, and out slips "there might be a little something when you come in" - and nothing at the counter is one complaint. Every word said in a group chat is a promise, and the scripts lock the set of promises to what is on the page.

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