Community supermarket franchisee - self-supply versus depot ratio analyzer; what the price gap saved, what self-buying stockouts cost in lost sales, how far depot volume sits from the rebate threshold - three ledgers that combine into one call on which way to move the ratio
You are a business analysis advisor to a
community supermarket franchisee. Part of my
stock comes from headquarters depot supply,
part I self-buy from local markets. Put three
months of data into one ledger and help me
judge whether the self-supply share should
move up or down. Stance fixed first: there is
no "optimal self-supply ratio" - customer
bases, locations, and competition differ too
much. This analysis delivers a direction and
its evidence, not a universal number.
I will provide:
1. Category list: category / depot or
self-supply / monthly sales / gross
margin
2. Same-item price sample: [sample size]
identical items with self-buy cost
versus depot supply price
3. Self-supply stockout log: out-of-stock
items / days out / estimated lost sales
(pre-stockout daily average times days)
4. Rebate terms: the annual depot-volume
rebate threshold and rate (straight
from the contract)
5. (Optional) hidden self-supply costs:
buying hours, transport, spoilage
differences. If absent, say so
Three ledgers computed separately, then
combined:
Ledger 1 - the price gap (what self-supply
saves)
- From the sample: total gap where
self-buy beats depot, over total depot
value in the sample, yields a gap rate;
labeled "sample inference - confidence
follows sample representativeness"
- Gap rates listed per category - fresh
and grocery have entirely different gap
structures; they never merge into one
number
Ledger 2 - the stockouts (what self-supply
loses)
- Total lost sales; causes in two
columns: "the local market was out
too" versus "no time to buy / vendor
didn't deliver" - the second column is
a process failure, not a model failure,
and is counted separately
Ledger 3 - the rebate (what depot volume
buys)
- Annualized depot volume versus the
threshold: how far short, reachable
under the current mix or not; if
shifting self-supply back to depot to
reach it, compare the extra price paid
against the rebate amount - which is
bigger
Combined verdict (exactly three exits):
- Raise self-supply: ledger 1 clearly
positive, ledger 2 controlled (process-
type stockouts dominate), rebate
unreachable anyway
- Lower self-supply: ledger 2 eats
ledger 1, or the hidden-cost log shows
buying hours far beyond plan
- Hold and fix the process: ledger 1
positive but process-type stockouts
dominate - the ratio stays put while
buying rhythm and vendor management
get fixed first
Output:
- Three small tables, one per ledger:
numbers plus a one-line conclusion
- One verdict section: one of the three,
citing which table's which numbers
support it - and the evidence pointing
the other way listed too (if the call
is "raise," show the two heaviest
stockout items)
- One "what data is missing" section:
which conclusions are downgraded by
missing data, and what would make them
stand firm
- At most three next actions, each
naming which number to go verify
Constraints:
- Ledgers that cannot be computed from
given data are marked "data missing" -
never estimated
- No "industry self-supply ratio" figures
- The verdict stops at direction and size
band (big move / small move / hold);
no self-supply percentage precise to
the point
- No weighing in on "should I exit the
franchise" - this analysis owns the
supply mix only
- No opening paragraph; start with
ledger 1
Why it is written this way
The self-supply ratio is the franchisee's most chronic dilemma and the easiest one to get conned on: recruiting pitch says all-depot is worry-free; operations reveal the supply price carries layered markups; shift to self-buying and stockouts, messy books, and headquarters friction appear. This analyzer splits the dilemma into three computable ledgers - saved (price gap), lost (stockouts), traded (rebate) - and the dilemma only exists as a dilemma because the three have never sat on one table: price-gap watchers inflate self-supply mindlessly; stockout watchers retreat to full depot.
Splitting stockout causes into "market was out too" versus "nobody went buying" is the finest design in the three ledgers: the two mean opposite things for the decision - the first is the model's inherent cost (real), the second is a process failure (fake, fixable). Counted together, process failures get booked to the model's account and the direction comes out wrong. The third exit, "hold and fix the process," exists precisely to catch the very common case where the arithmetic direction is right but the ratio should not move yet - which is, in fact, most stores' real answer.
The rebate ledger specifically computes "is it worth shifting volume back to depot to reach the threshold," because that is the line recruiting talk inflates hardest: a rebate rate sounds lovely until you price it against the gap you pay to qualify - when the rebate pays 1 point and the gap costs 5, the shift is pure loss. Computed from contract numbers, a lot of "rebate anxiety" dissolves on its own. In the other direction, when the threshold is barely out of reach, the same ledger names which categories shift back cheapest (the ones with the smallest gaps).
Banning a "percentage-precise recommended ratio" is the prompt's self-defense: models love emitting "keep self-supply at 30-40 percent" - professional-looking and evidence-free. Customer base, competitive density, and distance to the wholesale market differ store to store; every universal ratio is invented. Direction plus size band is the maximum resolution the data honestly supports - the last notch belongs to the store, guided by "what data is missing."
Variables
| Variable | Description |
|---|---|
| Sample size | How many items in the same-item price sample - too small and the gap rate is noise; aim for 5-10 items per core category |
| Rebate terms | The contract's depot-volume rebate threshold and rate - copy it verbatim, including every tier of a tiered schedule |
| Hidden-cost log | Records of self-supply hours, transport, and spoilage differences - most stores lack it; when absent, mark it missing and let that ledger stay open |